Fittings and Item Reservations
The stylist records the requested style and size, and the store confirms availability. A reservation can expire on a set date and release the item back to stock under boutique rules.
Custom Development
CRM for Fashion Boutiques
A customer may choose an item over chat, try it on in one store, and collect it from another. We’ll build a CRM for stylists and sales staff that ties agreed selections and reservations to actual stock.
Where Fittings Lose Their Link to Stock and Previous Selections
- When sales staff leave, their knowledge of customer preferences goes with them.
- Everyone receives the same collection announcements, and the most valuable customers get lost in the mailing list.
- There are no reminders for birthdays, weddings, anniversaries, or holiday seasons.
- In-store and online purchases are recorded separately, fragmenting the customer’s history.
- Staff lack data on which items generate the most profit and which customers return most often.
Fitting Records, SKU Reservations, and Purchase History
These modules can be included in the project. We’ll agree on the scope and workflow rules after reviewing your processes.
Purchase and Return History
The stylist sees the agreed selection criteria and actual sale status. If the customer returns part of an outfit, recommendations can account for the items they kept.
Cross-Store Reservations
The manager checks the SKU, size, and stock at the relevant store. Before transferring the item, they confirm the fitting time and when the hold expires.
Additional Features
- Private Fitting Arrangements
- The coordinator can track invitations by collection and time slot. Once the customer confirms, the stylist receives the sizes and items to prepare. If the visit is canceled, the store frees the slot and checks which items are still held for other fittings.
- Reconciling Online and In-Store Purchases
- Staff can see orders across channels after matching the customer and sale ID. For an online purchase returned in-store, the associate links the return to the correct line item. It stays pending until the inventory or accounting system confirms it.
- Demand by Style and Size Based on Fittings
- The manager compares requested sizes with the items actually available for fittings. The stylist records whether an item didn’t fit or was unavailable. This helps distinguish size gaps that need replenishment from low demand for a style.
CRM Workflow Examples
How teams can divide responsibilities and handle exceptions after rollout.
Preparing a Fitting Across Two Collections
The customer gives a date and sizes, and the stylist selects available items. The associate confirms the holds and records when unclaimed items will return to available stock.
Returning Part of an Outfit
The associate links the return to the purchase and checks which item the customer kept. The stylist sees the updated history and leaves the returned item out of the next selection.
What to Include in the First Release
Start with one store and cover a size reservation, an outfit fitting, and a post-purchase return. The stylist builds the selection, the associate confirms the hold, and inventory staff verify stock against the inventory system. Agree on when sizes can be stored and new-arrival notifications sent.
Once we agree on the requirements, we design the screens, build a pilot, and try it against the agreed use cases. We plan the rollout and follow-on modules with your team.
Discuss the First PhaseDevelopment FAQ
Can a Size Be Reserved for a Fitting at Another Store?
Yes, if the CRM can see confirmed stock and transfer rules. The hold can have an expiry date and a store-to-store transfer status.
How Will a Customer Know Their Size Is Back in Stock?
The CRM can record a request for a specific style and size. When it arrives, the associate verifies stock and contacts the customer through the agreed channel.
How Do We Migrate Fitting Queues and Size Reservations from Multiple Boutiques?
We’ll match styles, colors, sizes, and stores by inventory codes. In the trial migration, the stylist confirms fittings and the associate checks hold deadlines and transfers. Items with unconfirmed stock stay in the reconciliation queue.
Which Workflow Should a Fashion Boutique CRM Pilot Cover?
We’ll pilot an outfit fitting with holds on several sizes and check how the holds close after the visit. The estimate depends on stock reconciliation, store transfers, and partial returns. We’ll agree on which details the stylist sees and which the point of sale confirms.
Let’s Discuss Your CRM
Tell us your industry, describe one process you want to automate, and let us know which tools your team already uses.